Beach Bag Chic

Ditch the tattered towels and load up your beach bag with colorful offerings guaranteed to make your day extra bright and sunny.

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Liesa Cole

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All Geared Up

There's no shortage of efficient, stylish new gear to make the design diva's trek to the shore hassle-free. The predominance of stripes in this year’s textiles has cropped up in the designs for beach furniture.

While the soignée style of the French Riviera may have spawned the original craze for broad, bright graphics (cabana stripes, anyone?), the new beach stripe takes on modern hues, even with a devil-may-care approach to mixing and matching colors.

Monogrammed Bag
$34
Available at L.L. Bean

Chair
$20
Striped Umbrella
$40
Both available at Target